Picture clothing company. A clear concept based on strong values.
Ride, protect and share. These three words capture the essence of Picture Organic Clothing. But there is also another story behind the brand a meeting between three “pals”. Julien Jeremy and Vincent. “We all come from different backgrounds but chasing a childhood dream and united by that shared passion for board sports and the desire to create something that reflected our identity. We founded picture Organic Clothing in 2008 with a clear redline.
ARTILECT STUDIOS. Equal parts art & intelligence.
ARTILECT is not a typical outdoor brand, it’s a performance brand that excels in the outdoors. This statement may seem to be at odds, but we are not going to be defined by outdated labels. We grew up in the outdoors, but we did it in a time of revolution. A time of punk rock and skateboarding, of hip-hop and digital advances that led to a hyper-speed evolution of our environments. We get out there, we get deep and we have the time of our lives, but it’s not about that alone. It’s about the destination AND the journey. The pain AND the reward. It’s also about getting lost in an unfamiliar city, discovering cultures and living new experiences so that we can look back on our time, fulfilled with everything we’ve done and everyone we’ve met along the way. It’s within the experiences of being alive where we find fulfilment.